You are not responsible for other people's feelings. Period.
I need to say this louder for the women in the back who are still trying to be everyone's best friend while building their business. You are not responsible for your client's problems, their fears, or their need for constant validation.
I feel like there are so many women who are stuck in this phase that they need to be nice, they need to be the good girl, they need to be the best friend of their client. Because we learned that as children, especially as women: we need to be quiet, we need to be nice girls.
If you don't know what nice girl syndrome is, it's this toxic pattern where we learn that being pretty and shutting up equals love. So when you decide to start your own business as a coach, content creator, course creator, or any kind of entrepreneur, you carry this baggage with you.
Why You Sound Like Everyone Else (And Your Clients Are Basic)?
When you start sharing what you know on social media, something happens. You sound like everybody else. You sound bland. And you struggle to get your own community that really loves you and follows whatever you do.
Even if you're getting clients right now, I bet they're not the clients you really want. They're the clients you need to babysit. They drain your energy because they ask surface-level questions like "what's a better hook?" or "what offer should I do?" instead of having deeper conversations about scaling and real strategy.
If you're in this position, I guarantee it's because you don't create content that shows you don't care what people think. Instead, you create content where you're terrified of having haters. You don't want to be disliked, and you care so much about other people's feelings.
This is exactly why learning how to stop being influenced by others is crucial for your business success.
The Villain Era Myth That's Keeping You Small
Everyone tells you to go to your "villain era" or "bad bitch era." I see coaches teaching this literally, telling you to become mean in your content, to say "if you can't pay for my courses, you're not in my world."
This is garbage advice.
Yes, you need to stop being the nice girl. Yes, you need boundaries. But villain energy isn't about being a bitch, it's about being unapologetically yourself and focusing on results over feelings.
When you master how to stop being influenced by others, you realize the most successful coaches don't care about views, they care about conversions.
How to Get Clients for Coaching Without Being Everyone's Bestie?
Your goal isn't to be liked. Your goal is to get your clients the best results possible. Even if your client doesn't like you at the moment, if they get incredible results, they'll love you at the end of the day.
Think about it like a gym trainer. When I go to the gym, I want a coach who tells me I can do 10 more reps, not someone who cuddles me and says "don't be so hard on yourself today." The nice coach might make me feel good at the moment, but am I getting results? Hell no.
This is the mindset shift you need for how to get clients for coaching: stop trying to be their friend and start being their leader.
Why Authority Content Isn't Enough?
People tell you to create "authority content" to attract better clients. But authority content alone is not enough. It's good for building a community, but it's not enough to have ready-to-buy clients who are proactive and don't wait for you to spoon-feed them everything.
Understanding how to stop being influenced by others means recognizing that you need to go deeper than surface-level authority posts.
You need to fill that authoritative energy into educational content, instructional content, and solution-based content. You need to bring this energy into ALL spaces of your content strategy, especially if you want people who have the same energy as you and can engage in deeper conversations about mindset, not just strategy.
Simplify Your Message
The Documentation Strategy That Actually Works
One thing I see entrepreneurs doing wrong when they're trying to figure out how to get clients for coaching is pretending they know everything. Your ideal clients don't want perfection, they want truth and leadership.
When you don't know something, test it and navigate it publicly. Document your journey. Show people how you work through challenges, what your team does, how you implement new strategies.
This documentation approach is what builds your personal brand and attracts people who are ready to buy. Why? Because you're showing real movement and sharing what's happening behind the scenes, not just posting generic "if you're like me" content that sounds like everyone else's AI-generated posts.
The Real Strategy: Stop Caring About Their Feelings
We are not responsible for what people think. We are only responsible for what we say, not what people understand from it.
This is the core of how to stop being influenced by others: focus on what's happening in your world, what you can bring to the table, and what makes you different.
When you learn how to stop being influenced by others, you start attracting clients who are ready for deeper work. They're not looking for a cheerleader—they're looking for someone who will push them to get real results.
Your Permission Slip to Stop People-Pleasing
Right now, identify one area in your business or life where you're not 100% confident. Maybe you don't want to start TikTok because you don't like how you look on camera. Maybe you want to lose weight, but you're embarrassed to share the journey.
Whatever it is, bring your authentic energy to that area. Change what you can change, and document what you can't control yet. Share your real journey, not some polished highlight reel.
This is how you master how to stop being influenced by others while simultaneously learning how to get clients for coaching who actually value your expertise.
Conclusion
Stop trying to be everyone's best friend
Stop watering down your message to avoid offending anyone.
Stop creating content that sounds like everyone else because you're afraid of judgment.
Your dream clients are not looking for another nice girl who won't challenge them. They're looking for someone who will tell them the truth, push them to do better, and get them actual results.
When you finally understand how to stop being influenced by others, you realize that caring less about what people think is actually the most caring thing you can do, because it allows you to show up fully and serve at your highest level.
The question isn't whether you're ready to stop people-pleasing. The question is: what are you going to build when you finally stop giving away your power to other people's opinions?
Your real clients, the ones who will pay premium prices and get incredible results, are waiting for the unfiltered, unapologetic version of you. Time to show up as her.
Join my free Telegram community True circle: a space where I share no-fluff tips, mindset breakthroughs, and storytelling secrets to help you scale your business without losing yourself in the process.
See you soon
XOXO
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